|
k

Rimini
June 6-15, 2003
For 10 days
the biggest gym
in the world!
For the 15th edition, the Festival del Fitness will
be expanded from 4 to 10 days! The largest sport & fitness event in
the world, (this concentration of fitness, fashion, style, sweat,
and entertainment) will become larger and even more accomodating to
both exhibitors and public!

The Festival del Fitness is almost without
description. There is no other event genre in the world that matches
it in terms of size and scope. Of course, what sets the Festival
apart from an ordinary “sports” show or “expo” is possibility for
the huge public to participate in any or all of the numerous
different sporting & fitness activities. So, you may call it what
you like…a “fitness extravaganza”, a “colossal fitness spectacular”,
or, as some people casually like to describe it, “the biggest gym in
the world!”…

From a technical standpoint, after experiencing 14
years of consistent growth in numbers, it is unanimously considered
that the Festival del Fitness merits an official identification as
“The largest sporting event in the world in terms of ACTIVE
PARTICIPANTS”.

During the 4 days of last Festival in June of 2002,
within and among the more than 375,000 attendees, the number of
“active participants” (the people engaged in the numerous programmed
activities) was estimated to exceed 450,000! This included
participants from most of Europe, as well as the United States and
South America!

Impressive numbers such as these are the motivation
to expand the Festival to encompass two week-ends starting in 2003.
The immediate goal will be to exceed a half a million atendees, with
more than 60,000 “active participants”.

To put these numbers into perspective, there is not a
single sporting event in the world (not the Soccer World Cup, not
any of the largest marathons, New York, London, or Chicago, not even
the Olympic Games) that can boast of the same numbers! |