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 Magazine.14 June 2001

 VIA


THE 13th FITNESS FESTIVAL INAUGURATION

The 13th Fitness Festival has opened its doors this morning at the very new site of Rimini Fair with the usual impressive crowds. Many people from the very early hours, have been crowding around especially at midday for the official opening carried out by the two Festival personalities, the television show-girl Adriana Volpe and Pietro Taricone , Big Brother’s well known star. Adriana is by now a Festival veteran, she has already been the presenter in past years and proved to be perfectly at ease amid step, treadmill, wheels, races and squatting exercises.

 

 




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After all her envious fitness, was perfectly shown off by a tight-fitting outfit by Manrico Athletics.
Pietro Taricone was wearing clothes by Crunch, in a few months he has become one of the most popular characters in Italy. He comes from Caserta, and the gymnasium has become an integral part of his life style, after having taken part in Big Brother he went from success to success and amongst the various contracts he signed was the image of Crunch, a very prestigious chain of American gymnasiums and clothing line. Pietro, who appears in every corner of the Festival on hundreds of posters which show him on the cover of the magazine SF Sport-Fitness, had a real fantastic welcome from the crowds when he showed himself on a long walk along the Festival Pavillions, surrounded by ten videocameras, twenty photographers, microphones and autograph hunters. “Here I feel at home”, he smiled contently, Taricone then showed off his well defined muscle structure on the numerous equipment at the show, made available from more than 250 firms present in the Rimini area. Without doubt the Fitness Festival couldn’t have found two better testimonials to celebrate this festival which will certainly register record attendances. At the weekend they expect more than 300 thousands visitors.
What is the message launched in Rimini?
Gabriele Brustenghi summarises it, as the grand patron of the Festival : Sweating while enjoing oneself, but that’s not all. The novelty this year is the launching of a sportive practice that isn’t just a “race” on cronometers or tables, or obsessive record breaking. We are launching with determination, with a certainty of winning, a new message: quality of life. So, for four days, the Festival will become the largest gymnasium in the world. In last years edition we estimated for three hundred thousands visitors: this year there will certainly be an increase. After all the most effective indicator is our internet site, litterally swamped by thousands of web surfers, with an average of 180 thousand contacts a day” 

ADRIANA VOLPE


Beauty
Tips from the festival

How to get rid of morning black eyes 
Your look can reveal if you went to bed at 11p.m. or if you stayed up until 2.00 a.m. in a disco. Puffy eyes and black rings aren’t always the result of “wild” nights out, but they could also be due to insomnia.
The guilty parties could also be salt, if used in large amounts, alcohol and not drinking enough water. To mantain bright and sparkling eyes and to be ready for a morning interview, here are some very useful tips:

1) Before going to bed, mix a real aloe based product with some camomile.
2) Put the mixture in the fridge overnight.
3) In the morning, dip a cotton ball (preferably the flat ones) into the mixture.
4) Apply the mixture around the eye. In very severe cases it might be necessary to apply
a small amount of concealer cream in the darkest areas.


And don’t forget that one of the oldest and most effective skin beauty therapies is sleep. An eight hour rest guarantees, that when you wake up, you will have more relaxed features, less accentuated wrinkles and a better looking complexion.
During the night, in fact, the skin benefits from the rest it gets from sun aggression, pollution and smoke, activating a sort of self-repairing process and a natural self re-hydration.

INFOLINE      
Progetti International

Via Giacomo Puccini 239 - 06077 Ponte Felcino (PERUGIA) - Italy Tel. 39+75+591081 - Fax 39+75+5913399 E-mail: infoline@fitnessfestival.it